Streamers Beware - New sports streaming platform coming

With so many Americans moving away from a traditional linear cable provider and toward streaming services (which has fueled accelerated broadband usage), it's no surprise that some of the biggest names in live sports are working to offer a direct-to-consumer service of their own.

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As outlined in this article at CNBC, ESPN, Fox, Disney, and Warner Brothers are teaming up for the as yet unnamed service. It's expected to be available via a new app and possibly be bundled with the companies' other streaming platforms Disney+, Hulu, and MAX.

Sports programming has always been one of the key drivers of rising cable TV prices, so some operators may choose to drop those expensive channels to adopt a skinnier lineup in the future (after existing contracts expire). And what will this new service cost? As you may imagine, it won't be cheap. CNBC says pricing may start in the $45-$50 per month range.